To create a campaign for your players, you will need to create knowledges and games.
In order to achieve all this, it will be necessary to gather some elements before starting
I. The pictures:
It will be important to put together an image library corresponding to your activity or ideas that you want to pass on.
- You can use marketing support from your company. (advertising, internal communications)
- You can use news or movie images. (attention to the rights of use)
- You can use image libraries such as Unsplash or Pexels. They are royalty-free, and can be used without any restrictions.
- Be creative, a camera or a good pencil is also a good way to create the media
II. Videos :
Remember that you can also stream videos during your campaigns. The presentation videos of your products, or the commercial media of your company may already be on Youtube.
You can also create your own content, but remember to keep a short format like 30 seconds. There are many easy to access and free editing software (iMovie on Mac, Oneshot or Shotcut on PC).
Today many mobile phones also allow you to shoot very well and make small editing.
You can find here the link about how to publish them on youtube and to recover the urls
III. Write down the knowledge to share
Plan in advance the knowledge you want to share with your players. Do not hesitate to create a schedule and brainstorm with your teams.
knowledges ideas to share:
- the creation of the company
- company values
- Products
- Marketing events
- etc ...
Do not forget that you are going to create games, you also need to think about fun knowledges to share:
- hobbies and employee passions
- Sports events (eg World Cup)
- Office life
- health advice
- etc ...
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