When creating your campaign, there are now 3 choices to reach your players:

1. The segmentation
2. The Magic Code
3. The Email list

1. The Segmentation

If you are used to the back office, magic code hearing is the original back office method.

It allows you to define the audience by using the distribution by segmentation of your players. It allows you to directly target a group or a profession in your back office.

All the players corresponding to the segmentation will appear on the back office. It will even be possible to search for a specific name to see if a player can participate in the campaign or to export the list of campaign players.

Warning ! It is not possible to exclude players from this campaign.

2. The Magic Code.

The Magic Code is our new way to reach an audience. It generates a 10-character code.

it'snt possible to assign this code to a player via back office. The player must enter this magic code himself on his device, directly on his home page if no campaign is available.

Or in the settings of his profile in "More"> "Magic Code"

He automatically has access to his campaign if it is live.

On the back office, all the players who will enter the magic code will be listed.

The campaign will be accessible to all players who have entered the Magic Code regardless of their segmentation.

Just like for segmentation, it will be possible to search for a specific name to see if a player to use the magic code or to export the list of players in the campaign.

It will also be possible to remove players from the list using the trash can symbol when the cursor is on a name line.

Warning ! It is important to differentiate the magic code of the sign-up menu from the magic code of the campaign audience. The magic code of the sign-up menu is only used for the registration of a player or to modify his segmentation.

The magic code of the audience, it will not modify the segmentation of the player.

3. The Email List

Last method, the email list method allows you to specifically reach a defined group of players.

To add a player it is possible to add players one by one or import an email list.

All the players thus integrated will appear listed below.

As before, it is possible to manually delete players by placing your cursor on the line and clicking on the recycle bin on the right.

Tips : remember to export the list of your players from your campaigns (ex magic code), to apply it to a new campaign by email list.

Example of use and audience to choose:

• You want to reach all of your players: audience by segmentation without choice

• You want to reach a particular group: audience by group segmentation

• You want to reach a small restricted group of people, not defined at the launch of the campaign: audience by magic code

• You want to reach a small, well-known group: audience by email list